Why You’re Not Seeing Any Benefits From Social Networking
It’s really amazing the amount of people I talk to who say social media marketing is a complete waste of time and effort. But when digging a little deeper and asking these same people why the answer is all always the same. They simply create an account on their selected network and think people will follow and and share information. They even think that because they have joined a social network that their website is also going to get hundreds of shares and likes to help increase engagement and social influence.
Social Media Marketing and VideoYou want a million views on YouTube. How do you start? Social media marketing isn’t limited to the most popular social sharing sites, like Twitter or Facebook. Social media marketing also encompasses the video world with YouTube at the top of the provider list.
Psychology and Social Media MarketingA great social media marketing campaign should be designed to pull at a person’s heartstrings or invoke a passionate feeling (good or bad) that will prompt him or her to share your message. Several studies conducted on why some brands were doing better than others when it came to social media marketing concluded that the empathy angle works best.
Why Social Media Is So Important to MarketersSocial Media Marketing is a must for any business or brand seeking to compete in today’s virtual market place. It used to be either a business sold goods and services online or using a physical location. Now, it is imperative to have a virtual location if you have a physical location. If you’re online only, the need for social media marketing is even greater.
Choosing the Right Social Media Tools to Increase Your Business PresenceThe power of social media is widely recognized today, and the reasons for this are simply too many to list. This surge in appeal has given rise to a number of tools and ways in which business owners can harness the benefits of using social media, but before that, they need to evaluate optimal strategies that will work for them. With the number of social sites rapidly growing, choosing social media tools(s) may seem tricky, but the tips introduced below will help you identify the best fit(s).