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Google+ Pages vs Facebook Brand Pages

With more than 800 million users Facebook has a head start on Google+, which currently runs with 21 million profiles. Google+ enters the game offering businesses many similar features as Facebook…

Who Really Gets the Most Benefits From Google+?

Barely three years since Google+ was introduced, some critics are still wondering who really uses it and for what reason. In an article recently published by The New York Times, it highlighted how business establishments like Starbucks and periodicals like The Economist make good use of Google+ in enhancing its search engine rankings.

How to Effectively Convey Your Message by Blending Social Media and Your Email

Rather than focusing on either social networking or email, an approach that blends these two strategies can take you closer to achieving your marketing goals. Here is how you can integrate your social media and email marketing campaigns.

Essential Steps for Successful Social Media Marketing

Social media activity accounts for a large portion of the time we spend online each day. Because of this, a lot of companies have realized how important social media marketing is. To help you understand how to run a successful social media marketing campaign, continue reading.

Social Media for SMBs

Social media is a big part of current marketing. Small businesses can’t afford to ignore it.

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